December 24, 2015

Local Search Engine Optimization

local search marketing

If you own a small to medium sized business, this applies to you.  You want your business to be found when customers and potential customers are looking for you.  But more importantly, you want your business to be found by those who are NOT looking for you.  Why is that?

Because that is where new relationships and new customers come from. Increasing the visibility of your business online will lead to more customers and ultimately more money in your pocket.

In order to increase the visibility of your business online, we will use the latest local search engine optimization tactics and aim to have your business listing show up whenever someone searches for a keyword related to your industry.  Let’s take Google, for starters.  Google is the largest search engine with over a 60% market share.  That means that more than 6 out of 10 people turn to Google to search for local businesses.  Maybe more depending on where you live.

So how we can take advantage of Google’s popularity and get your business in front of people who are looking businesses similar to yours?  A number of ways.  Depending on what type of business you are, local search marketing can increase your business’ visibility by getting you to show up on Google Maps.  Showing up on Google Maps is important because Google favors local businesses in their search results.  Getting your business listed on Google is the first step to making it easier for potential customers to find you.

mobile searchNext, we will optimize your website to also show up when potential customers are searching for businesses similar to yours in addition to taking advantage and making the most out of your free business listing on Google.  Ideally, we will get your local business listing AND website to show up on the first page of Google, Bing, & Yahoo.  That is guaranteed to bring more visitors to your website and put more money in your pocket.

If this idea sounds basic or too simple, it’s because it is.  We like to dumb the process down and not talk over our client’s head.  There are no magic tricks or smoke and mirrors to getting more traffic to your website.  Just a lot of hard work and know how from an experienced internet marketing team at Search Box.  Contact us to get started.